When OYM approached us, the vision was clear: build a brand that stands out in a competitive market while staying adaptable for future product lines like OYM Fields and OYM Oil. We started by crafting a strong foundation: a logo and complete brand identity system, including colors, typography, and detailed brand guidelines for consistent application across all channels. The goal was to create a minimal yet versatile identity that could grow with the brand. From there, we moved into the digital experience. The website is currently being developed in Framer, fully integrated with Shopify for seamless e-commerce functionality. This dynamic link between Framer and Shopify is something only a handful of agencies worldwide are executing, and we are proud to be among the first to realize this in the Netherlands. The project scope did not stop at branding and web design. We also designed social media templates to ensure OYM’s presence stays consistent and impactful from day one. Product photography and additional content will follow as soon as the first product samples arrive. This project represents a full-stack approach: strategy, identity, design, and digital. We are excited to share more as the project nears completion. Follow us for the full reveal coming soon.