Branding Project
Lotgenoten Podcast
2022
Overview
The Lotgenoten Podcast One of the biggest business podcasts in the Netherlands, The Lotgenoten Podcast, has always aimed high. In 2022, their trip to Dubai, featuring an inspiring interview with Iman Gadzhi, marked a turning point. They decided it was time to level up and align their brand with their bold ambitions for the future. That’s where we came in. Through in-depth conversations about their mission, vision, and goals, we crafted a luxurious new brand identity that captured their essence and aspirations. From a refined logo and cohesive branding guidelines to social media templates, studio styling advice, and asset creation, we ensured every detail resonated with their audience. The result? A rebrand that exceeded expectations, driving connection and growth. Today, The Lotgenoten Podcast continues to thrive, fully embodying their elevated identity. We’re proud to have played a part in their journey—and to call them friends.